CRAFT • TIE-DYE 101
As we headed toward sending our recent Holiday 2010 collection to market I was compelled to add in an additional layer of craft to one of the GF pieces. I had squirreled away a pillow purchased in Palm Beach, Australia December 2008 for inspirational use someday in the future, and the future was suddenly here. The Geren Ford Los Angeles studio became Tie Dye camp for a few days as we researched the techniques and processes. Jennifer who works with us here in LA really is the master and creator of this project. It was a really fun process to watch come to life. The photos below are of her handiwork and the finished product at the look book shoot! We got our information from Google and You Tube and our supplies from Pearl Paint (minus the gloves – Jennifer had those on her own).
